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Localization Insights gamer June 6 , 2020 | 4 min

3 Obstacles Chinese Gaming Companies Face When Going Global

Ann Chen With a little strategizing and the right localization team, Chinese gaming companies can turn their problems into profits.
Localization Insights gaming localization covid May 10 , 2021 | 5 min

The Gaming Localization Boom: What Role Did COVID-19 Play?

Ann Chen In a lot of ways, Covid-19 was a boon for gamers and video game developers, including localization professionals. However, the huge increases in gameplay and sales also increased the ever-present challenges of...
Localization Leaders Debora Cohen localization leader appsflyer May 13 , 2021 | 7 min

Localization Leaders: Meet Debora Cohen

Shira Pik-Nathan Meet Debora Cohen, Head of Localization for the Marketing Department at AppsFlyer, the global attribution leader. With a fascinating multicultural background, localization was a natural career move for the Spanish native. We...
glocalization and globalization Everything Translation August 31 , 2023 | 4 min

Glocalization vs. Globalization

 The new term in global business is Glocalization – a silly name for a very smart idea. Read More arrow-right
Everything Translation what is technical translation August 31 , 2023 | 6 min

What is Technical Translation?

Shira Pik-Nathan Technical translation involves translating documents related to science, technology, or any other technically-packed subject. Therefore, it’s not a job that any run-of-the-mill translator can get done, as it’s only reserved for the...
Everything Translation how to choose the best translation company August 31 , 2023 | 7 min

How to Choose the Best Translation Company

Shira Pik-Nathan With the growing recognition of the importance of translation and localization, there are more translation companies out there than ever before, making it difficult to decide which to choose. When choosing a...
Everything Translation Translation Specializations August 31 , 2023 | 6 min

Translation Specializations

Liraz Postan People just starting out in the translation industry often struggle with the issue of specialization.
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Localization Insights August 28 , 2023 | 8 min

AI Multilingual Customer Support: Why You Need It

Eilon Gueler Many companies are now long beyond borders to protect the bottom line. Whether it’s reduced consumer spending power at home or increasing competition from saturated markets, there are plenty of reasons why...
Localization Insights August 28 , 2023 | 9 min

Product Internationalization vs Localization 

Corinne Sharabi Internationalization and localization are often spoken in the same breath. While there’s definite overlap between the two, they’re distinct processes that each have their own benefits. If you want to launch a...
Localization Insights August 22 , 2023 | 8 min

What is eLearning Localization and Why Does it Matter? 

Mike Hayhurst The 21st century has seen a vast shift in the way people communicate globally, which was further accelerated by COVID. Virtual, on-demand training videos, modules, and slideware have become even more important...
Everything Translation best practices for translating legal documents August 21 , 2023 | 6 min

Best Practices for Translating Legal Documents

Ira Kay When it comes to translating legal documents, there’s more to it than simply taking a document from one source language into another. Legal documents such as contracts, corporate or government proposals, birth...
Localization Insights August 21 , 2023 | 10 min

A Beginner's Guide to Performing Localization Quality Assurance 

Matt Strach Investing in content localization is an essential part of expanding beyond home markets. But how can you understand whether localization efforts have been successful, and how to improve localization campaigns in the...
Localization Insights gendered language August 21 , 2023 | 5 min

Gendered Language Explained

Avital Abramzon Gendered language consists of words and phrases that ascribe gender-based attributes or feature an inclination to one sex. While some languages are notable for gendering nouns or even objects, others are grammatically...
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