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Localization Insights gamer June 6 , 2020 | 4 min

3 Obstacles Chinese Gaming Companies Face When Going Global

Ann Chen With a little strategizing and the right localization team, Chinese gaming companies can turn their problems into profits.
Localization Insights gaming localization covid May 10 , 2021 | 5 min

The Gaming Localization Boom: What Role Did COVID-19 Play?

Ann Chen In a lot of ways, Covid-19 was a boon for gamers and video game developers, including localization professionals. However, the huge increases in gameplay and sales also increased the ever-present challenges of...
Localization Leaders Debora Cohen localization leader appsflyer May 13 , 2021 | 7 min

Localization Leaders: Meet Debora Cohen

Shira Pik-Nathan Meet Debora Cohen, Head of Localization for the Marketing Department at AppsFlyer, the global attribution leader. With a fascinating multicultural background, localization was a natural career move for the Spanish native. We...
Everything Translation May 21 , 2024 | 9 min

Best WordPress Translation Plugins

 Are you keen to expand your customer base and penetrate new markets? If consumers in any of those markets speak another language, you’ll need to think about translating your website content. Using... Read More arrow-right
Localization Insights May 21 , 2024 | 7 min

Localization Testing: Best Practices and Benefits

Fouad Habash Planning on introducing a product to a new market? You’ll need to be more ambitious than translating content from one language to another. Along with linguistic differences, different cultures have varying ideologies,...
Everything Translation May 11 , 2024 | 7 min

What’s the Most Efficient Way To Translate a Google Doc?

Corinne Sharabi Looking to translate a document from one language to another quickly? When your linguistic skills leave a lot to be desired, machine translation tools can prove invaluable. If you’re working in Google...
Localization Insights April 25 , 2024 | 9 min

A Complete Guide to Culture Localization

Corinne Sharabi Expanding into foreign markets is one thing, but striking the right note with the natives is a different matter entirely. Translating content from one language to another will only get you so...
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Localization Insights April 24 , 2024 | 9 min

The Ultimate Localization Checklist

Corinne Sharabi Translation can help get your message across to a new audience. However, it’s localization that will ensure your products and content feel as though they were created specifically with those same users...
Localization Insights April 24 , 2024 | 4 min

How "Star Wars" Was Localized for International Audiences

Corinne Sharabi The Star Wars franchise is one of the most popular and influential movie series of all time, and it has captivated audiences around the world since its release in 1977. However, as...
Everything Translation April 18 , 2024 | 3 min

Earth Day Around the World: Multilingual Messages for Earth Day

Corinne Sharabi Earth Day is a global event celebrated annually on April 22nd to raise awareness about environmental issues and to promote conservation efforts. This year marks the 53rd anniversary of Earth Day, which...
Localization Leaders April 10 , 2024 | 13 min

Localization Leaders: Meet AliExpress' Anna Potapova

Corinne Sharabi We are excited to share our latest Localization Leader interview with Anna Potapova, Content Strategy Team Leader at AliExpress. AliExpress is a business-to-consumer (B2C) e-commerce platform enabling global consumers to buy directly...
Everything Translation April 10 , 2024 | 9 min

Best Shopify Translation Apps

Corinne Sharabi Are you a small business owner with big plans? The rise of eCommerce has made international expansion a realistic prospect for everyone, even for those operating from their home. However, global success...
Everything Translation April 8 , 2024 | 6 min

What is a Language Service Provider? 

Corinne Sharabi If you’re one of the many companies with an eye on global expansion, it’s time to start thinking about language service providers. Adapting content from one language into another with in-house talent...
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